This is a classroom branding project for a hypothetical shoe brand called Taal Sneakers. The brand philosophy and naming was done in collaboration with two other classmates, Atharva Chaudhari and Dev Verma. The visual identity for the brand was developed independently.

Part of the imagery used for collateral has been generated using AI in absence of a product at hand.

Scroll below and step into a world where cultural heritage empowers dynamism. Step into Taal Sneakers.
Thank you for viewing! You can find the complete brand guidelines linked here.

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